Archive for October, 2011

How to use comedy in your radio advertising campaigns

October 7th, 2011

Article by ACDigitalPost

When used properly, radio advertising is one of the most cost effective media to reach a large audience. Well-written comedy and parody can create a lasting impact and lend traction to your message. Make ‘em laugh and they’ll beat a path to your door. In this article we share some of the situations and successes we have experienced by incorporating comedy and parody testimonials into our clients’ advertising campaigns. We also include a few tips to make em laugh.

Northfield Park

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5 Ways to Leverage Your Voice to Market Yourself and Your Small Business

October 3rd, 2011

Article by Dean Mercado

Have the gift of gab? Well lucky you because in the world of marketing, the gift of gab can be a huge asset for your small business — that is so long as you leverage it properly.

To plant some seeds on how you can do this, here are 5 of my favorite ways to leverage your voice to market yourself and your small business:

» Read more: 5 Ways to Leverage Your Voice to Market Yourself and Your Small Business